As the Creator and Creative Producer, I spearheaded the ideation, development, and production of an engaging digital game show exclusively featured on History channel's YouTube page. The primary objective was to craft a dynamic marketing campaign that not only bolstered the popularity of the "...That Built" franchise on linear television but also significantly expanded History's digital presence.
By leveraging in-depth research, strategic planning, and a fruitful collaboration with a cutting-edge creative agency, we conceptualized an innovative approach to learning history. Our content spanned a wide array of captivating subjects, ranging from Toys and Games to Food and beyond. This project stands as a shining example of infusing educational content with entertainment, making learning a delightful and unique experience.
The series made a resounding impact, amassing an impressive 30,000+ views, breathing fresh life into the study of history, transforming it from a conventional school subject into an engaging adventure. This achievement underscores our dedication to redefining how history is learned and appreciated.
